LAB 5280
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A snowboarder in a red jacket, the snowy Rocky Mountains reflected in mirrored goggles

Websites that get Denver businesses found and booked.

Elev. 5,280 ft
Tech agency · Denver, CO

Denver, COFront Range · Boulder to Lakewood
Free 20-minute callTaking new projects
  • 10+ years in IT
  • Colorado based
  • You own your site
  • Month-to-month care
  • One person, start to finish

01Why it works

Big-shop depth

A small studio with the technical depth of a big one.

10+ yrs

Keeping business networks, servers and sites running.

20min

Free first call to look at your site and your Google listing.

1

Person you talk to, from first call to launch and after.

4–6wks

From audit to launch on most sites, depending on pages and content.

02Services

All of it, handled

It starts with a marketing website that gets you booked. Around it, Lab 5280 builds the tools, gets you found, automates the busywork and keeps it all secure.

01 Marketing websitesStart here

Websites that turn searches into customers

The site most businesses need first: custom designed, written around what your customers search, fast on a phone, and built so every page makes it easy to book, buy or get in touch.

  • Custom design, no templates
  • Tap-to-call and booking on every page
  • Pages written for the searches you want to win
  • Built and tested to load fast on a phone
Marketing websites in detail →

02 DevelopmentBuild

Custom tools when a plugin won't do

Booking, client portals, quote forms and small web apps, built around how you work.

Website development →

03 Local SEOGrow

Show up when nearby customers search

Your Google Business Profile, city pages, reviews and citations, worked on every month.

How local SEO works →

04 AI automationAutomate

Hand the busywork to software

Instant lead replies, review requests, intake and reminders, with a person checking what customers read.

AI automation →

05 AI searchNext

Get read right by AI search

Structure your site so ChatGPT, Google and other AI tools can read your business details accurately.

AI search explained →

06 Care & hostingRun

The IT side, done by someone from IT

Hosting, nightly backups, weekly updates, SSL and monitoring, month to month.

See the care plan →

07 ComplianceProtect

HIPAA and PCI, built in

Secure patient forms and hosted card payments for clinics, practices and shops.

HIPAA & PCI websites →

03Local SEO

Climb the map

When someone nearby searches for what you do, Google shows three businesses on a map. The work is the steady monthly kind that moves you up toward them. No one can promise a spot.

Data-led local SEO

See your
search terrain

Every town you serve and the businesses ranking above you, mapped and worked each month until you are the one people find.

Illustration · Front Range

Search: “plumber near me”Your rank: #1
  1. 01Front Range Plumbing4.8 ★
  2. 02Mile High Rooter4.7 ★
  3. 03Cherry Creek Pipe Co.4.6 ★
  4. 04Platte Valley Drains4.5 ★
  5. 05Arvada Service Pros4.4 ★
  6. 06Lakewood Water Works4.3 ★
  7. 07Westminster Flow4.2 ★

Illustration only · example businesses

Worked every month

  • Google Business ProfileSet up properly, then posts, photos and Q&A kept fresh.
  • City and service pagesOne page per town you serve, written around what people search.
  • Reviews and citationsReview requests sent for you, listings kept consistent across the web.
  • A report you can readLeads, rankings and what changed, in plain English.

You work with the person who builds it. The list stays small, so he always picks up.

04How it works

Base camp to summit

  1. Base camp · Week 1

    Look at where you stand

    A free audit of your site, your Google listing and your top three competitors. You get a clear plan and a fixed price.

  2. Build · Weeks 2–5

    Design, write and build

    You see real pages early and give feedback as it takes shape. Hosting, security and tracking are set up along the way.

  3. Summit · Launch and after

    Launch and keep climbing

    The site goes live, your Maps listing gets worked every month, and you get a short report on leads and rankings.

05Selected work

Real work, moving

Hover any film to see it in colour. Every one is a live site or app.

06Graphic design

Printed, not pasted

Logos, posters, menus, flyers and social graphics, finished like real print: worn ink, newsprint, canvas, a little misregistration where it earns it. The same hands that build your site make the pieces around it.

A snowboarder carving through Colorado powder, printed as distressed newsprint
Distressed newsprintPhoto treatment

Front
Range
Print

Elev. 5,280 ft · Denver

Old retro printPoster · flyer
Bad printSocial · merch
Lab 5280 · Design desk
Made forPrint and screen
You receiveSource files, yours to keep
Suitable forYour brand
Canvas labelPackaging · tags
Knā Labs bottle beside its label layout: wordmark, botanical energy line, handwritten flavour name, calm, focus and energy icons, and a caffeine level scale
Knā Labs · label systemClient work
DEN*CO film poster: a torn black-and-white print of a face with one blue spray-painted eye, the Lab 5280 wordmark, and film credits along the bottom

Film poster · Deco Design

Den*co

A one-sheet for DEN*CO: a torn print of a face, one sprayed eye, and the credits set the way a real film poster runs them.

PosterPrint · social · screen

ELEV. 5,280 DENVER · COLORADO FOUNDANDBOOKED LAB 5280 · WEBSITES FOR THE FRONT RANGE

Retro print · Lab 5280

Found & booked

A matchbook-style print for Lab 5280: red lettering with a soft ink bleed, a slate field, the Front Range and a pin dropped on Denver.

PosterPrint · flyer · social

  • Logos and brand marks
  • Posters and flyers
  • Menus and price lists
  • Social graphics
  • Signage and stickers
Ask about a design project

07Care, hosting & security

Looked after

The same checks an IT team runs on business systems, run on your website every day.

  • Watched around the clock. Downtime alerts come to a person, not a ticket queue.
  • Backed up every night. Thirty days of restore points.
  • Patched every week. Plugins, themes and server updates handled.
yourbusiness.com · statusLive
UptimeLast 30 days99.98%
BackupNightly, 30 restore pointsDone 2:00 AM
UpdatesCore, plugins, serverCurrent
SSL certificateAuto-renewingValid
Security scanMalware and firewallClean
Page speedMobile, largest content1.8 s

08Pricing

No long contracts

Every project starts with a fixed quote after the free audit. Here is what each tier covers.

Tier · Launch

LaunchOne-time build

A sharp, fast site for a business that needs to look credible and win customers.

  • Up to 5 pages, mobile first
  • Google Business Profile setup
  • Basic on-page SEO
  • Hosting set up in your name
Start with an audit
Recommended

Tier · Growth

GrowthBuild + monthly SEO

A site built to rank, plus monthly local SEO to keep you climbing on Maps.

  • Up to 12 pages, city and service pages
  • Monthly Maps and review work
  • Monthly report on leads and rankings
  • Care plan included
Get a free audit

Tier · Care

CareMonth to month

For an existing site that needs hosting, security and someone to call.

  • Hosting, SSL and nightly backups
  • Weekly updates and monitoring
  • Small edits each month
  • Cancel any time
Ask about care
You own everything

Domain, site and accounts are in your name from day one.

Month to month

Monthly plans can be cancelled any time, with no penalty.

Fixed quotes

You know the price before work starts. No surprise invoices.

About Lab 5280

Denver, CO10+ years in ITElev. 5,280 ft

Hi, I'm Tony. I build the site and the tech behind it. I've spent more than ten years in IT, keeping business systems online and secure. Lab 5280 brings that same care to small business websites, with design and local SEO on top.

  1. 10+ years in ITNetworks, servers, Microsoft 365 and security for Colorado businesses.
  2. Design and motionBrand sites and scroll stories, like Goose Orbital and Knā Labs.
  3. Lab 5280Websites, local SEO and care for Front Range businesses.

Areas served

The downtown Denver skyline at dusk, seen across City Park
DenverCity Park
The downtown Denver skyline at sunset, mirrored in Sloan’s Lake
DenverFrom Sloan’s Lake

Local

Lab 5280 is based in Denver and works with businesses across the Front Range. You deal with the person who builds your site, on a cell number that gets answered.

Get a free audit

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09Questions

Straight answers

Q.01How long does a new site take?

Most sites launch four to six weeks after the audit, depending on how many pages you need and how quickly content comes together.

Q.02Do I own the website?

Yes. Your domain, hosting account and site files are in your name. If you ever leave, everything goes with you.

Q.03How soon will I show up on Google Maps?

Profile fixes can show results in weeks. Moving up in the map results usually takes months of steady work, no one can guarantee a position, and it depends on your area and competition.

Q.04Can you work with my current site?

Often, yes. The free audit tells you whether it is worth improving or cheaper to rebuild.

Q.05How much does a website cost?

Every website starts with a fixed quote after the free audit, so you know the price before work begins. Ongoing work is $175 an hour, or monthly blocks at $160, $150 or $140 an hour, and plans run month to month.

Q.06Who will I actually work with?

Tony, who runs Lab 5280. The person you meet on day one is the person who builds your site and answers when you call, and the client list stays small so that stays true.

Q.07What areas do you serve?

Denver, Boulder County, Boulder, Broomfield, Arvada, Lakewood, Aurora, Centennial and Fort Collins, plus remote clients anywhere in the US.

Q.08Will ChatGPT or Google AI recommend my business?

No one can promise that. What the work does is make your site easy for those tools to read and quote: clear service facts, plain answers to common questions and structured data.

10Free site audit

See where you stand

Send your site and you'll get a short video review of your website, your Google listing and the three businesses outranking you, with what to fix first.

Or book a callA free 20-minute call, no pitch deck. Email design@lab5280.com.

Free, no obligation. A reply within one business day.